The Norfolk Makers Festival is a free, annual event running for two weeks at The Forum and other venues in Norwich. It brings together local artists, crafters and artisans – both professional and amateur – for a glorious celebration of creativity, personal expression and artistic collaboration.
Spark carried out an organic social media campaign for Norfolk Makers Festival 2022 promoting the exhibitions, free activities and paid workshops in advance of the Festival. We also provided on-the-ground coverage through Instagram and Facebook to encourage visitors to The Forum over the Festival.
We created and updated all social media channels both in the run up to and throughout the festival, and documented events daily through photography and film, using this to produce and edit a post-event promo video. We increased followers and reach on all platforms, and provided an in-depth post campaign report for The Forum team to build on next year.
Spark Arts Marketing & Project Management 